Founded in 1954 by Ada Masotti in Bologna, Italy, this purveyor of luxury lingerie is named after the pearl-like way its earliest pieces were packaged in velvet-lined boxes. Masotti, a former corset maker, relied on expert tailoring, rather than the stretch of a fabric, to create the perfect fit, a philosophy that remains the focal point of the brand today. Handcrafted of the finest satin, tulle, and lace, La Perla’s sensual designs are a celebration of femininity.

Luxury lingerie house La Perla was founded in 1954 by corset maker Ada Masotti in Bologna, Italy. Masotti used expert tailoring to create the perfect fit, a philosophy that remains central to the brand today. Handcrafted of the finest satin, tulle, and lace, the designs celebrate femininity.