Founded by Thomas “Tomakira” Li, cutting-edge streetwear label Mostly Heard Rarely Seen debuted in the U.S. in 2013. Born in Hong Kong and raised in Japan, Li blends Tokyo’s colorful designs with his native city’s deconstructed aesthetic to create an entirely original approach to men’s everyday apparel. A play on the brand’s name, the collection is known for its innovative, bandana-inspired masks and facial coverings.

Founded by Thomas “Tomakira” Li, cutting-edge streetwear label Mostly Heard Rarely Seen debuted in the U.S. in 2013. Born in Hong Kong and raised in Japan, Li blends Tokyo’s colorful designs with his native city’s deconstructed aesthetic for a fresh twist on men’s everyday apparel.